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when &gclid= parameter found, mark visitor as Adwords #4468

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mattab opened this issue Jan 3, 2014 · 6 comments
Open

when &gclid= parameter found, mark visitor as Adwords #4468

mattab opened this issue Jan 3, 2014 · 6 comments
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Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. Help wanted Beginner friendly issues or issues where we'd highly appreciate community's help and involvement.
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Backlog (Help wan...

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@mattab
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mattab commented Jan 3, 2014 •
edited

When we see a visitor with a correctly formatted &gclid= parameter, in the landing page url, then we can set this visitor as coming from adwords.

gclid should be at least 10 characters long, and less than 100.

Ideally we would also store the gclid value in the log_visit table for later use, eg. importing analytics conversions from Piwik into Adwords.

This would likely be done in a new plugin

Follows up #4261
@mattab mattab added this to the 2.x - The Great Piwik 2.x Backlog milestone Jul 8, 2014
@mattab mattab added Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. and removed Task Indicates an issue is neither a feature nor a bug and it's purely a "technical" change. labels Oct 11, 2014
@mattab mattab mentioned this issue Mar 15, 2016
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@mattab mattab modified the milestones: Long term, Mid term Dec 5, 2016
@mattab mattab added c: New plugin For features that probably will not be added to Matomo, but could be implemented as plugins. and removed Lower priority labels Aug 27, 2017
@FLOSSMarketingSchool
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Hi there,
Just got this issue this morning with a client of mine. In fact all their data are biased to analyze because they did not set the url tracking. This default configuration based on gclid would be very interesting to have. The issue is really well identified.

@tsteur tsteur added Help wanted Beginner friendly issues or issues where we'd highly appreciate community's help and involvement. and removed c: New plugin For features that probably will not be added to Matomo, but could be implemented as plugins. labels Oct 14, 2019
@tsteur
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tsteur commented Oct 14, 2019

I'm not 100% sure but that seems something easy and valuable todo. I reckon could be done around https://github.com/matomo-org/matomo/blob/3.12.0-b7/plugins/Referrers/Columns/Base.php#L378 but we wouldn't be able to detect the word.

@Chardonneaur
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I got 2 people contacting me over the last 24 hours explaining that this feature would be really helpful.

@sgiehl
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sgiehl commented Feb 9, 2022

@Chardonneaur This will be automatically done with the AdvertisingConversionExport plugin.

@Chardonneaur
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Would it be possible to add as well the facebook ads parameters too?

@sgiehl
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sgiehl commented Feb 17, 2022

@Chardonneaur The plugin already does that. Even though it's not possible to export data for Facebook, as they expect data Matomo can't provide.

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Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. Help wanted Beginner friendly issues or issues where we'd highly appreciate community's help and involvement.
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@tsteur @mattab @sgiehl @Chardonneaur @FLOSSMarketingSchool