Ticket #58 (new New feature)

Opened 9 months ago

Last modified 2 days ago

Plugin for goal tracking

Reported by: matt Assigned to:
Priority: major Milestone: DigitalVibes
Component: Plugins Version:
Keywords: ecommerce goal conversion Cc:

Description (Last modified by matt)

A goal tracking feature would be a very useful feature. It requires quite a hard work as this is not trivial at all to

  • a goal is defined by a URL or a action name (is, contains, begin with)
  • detects if the specified goals have been reached; for each goal give the
    • conversion
    • conversion rate
    • coming from which referer type? (direct entry, search engines, newsletters, CPC)
    • websites referers used
    • search engines used
    • organic keyword used
    • newsletter used
    • CPC list
    • [ country : plugins ? ]
    • partners used
  • for each goal, display
    • the goal statistics in the interface using the same style as the referers tables (one table for websites, se, kwd, etc.)
    • the main numbers: conversion, conversion rate, etc.
  • display an aggregate of all the goals using the same presentation as a goal report

Also see concerns raised by #219

Change History

01/04/08 02:00:41 changed by matt

  • milestone set to Future features.

01/24/08 00:57:34 changed by matt

  • description changed.

08/31/08 19:53:50 changed by matt

  • keywords set to ecommerce goal conversion.

10/10/08 16:45:36 changed by matt

  • milestone changed from Future features to DigitalVibes.

10/10/08 16:55:41 changed by matt

  • description changed.