New documentation: How to use Goal Tracking? How to track custom revenue via the JS api?

[matt]

We should document all features of the goal tracking plugin in a simple one page documentation, including how to setup custom revenue through the javascript function call (currently missing see #774), how to track newsletter subscriptions, how to track downloads, etc.

See excellent use cases for the documentation on the page:  http://www.webanalyticsworld.net/2009/03/10-must-track-google-analytics-goals.html

The documentation should for example explain how to:

• identify which paid keywords do convert, from which campaigns/websites?
• identify which paid keywords do NOT convert, from which campaigns/websites?

See also #517

[MarcLindsay]

Very Nice document.

I can start implementing this right now though I would just need a little help or chat with someone from the development side on what I need to pass through the tracker to get the information i need into the system.

Supplying the data based on conversion, eccomerce etc is no issue its just how I get it into your system that would be where I need a nudge on.

Currently I have HEAPS of sites making daily conversions that this can be tested on and produce instant results.

Who's up for it? :D

Marc

[matt]

see current status of goal tracking plugin in #774

[matt]

Another use case:

• track as a goal when the user stays on site more than N seconds,  see website optimizer doc as example

[MarcLindsay]

Matt do you think that is as a goal tracking element or under a conversion optimizing element?

Unsure where the line would meet on those two. As their goal optimizer is different from goal conversion tracking.

Optimizer is a split testing system used to test and track two or more variations in either A vs B variation or Taguchi style.

Nice system..... Ultimately getting functionality like that in here or most likely another diff app that ties in with PW would be sssswweeeetttt.

lol Marc

[matt]

I was thinking that on content websites, it would be nice to define a Goal "Read articles" for example, which you would then trigger manually in your pages by recording a goal after 20seconds or so.

We should also link the "Goal create" form to the documentation that we will build showing various use cases of "advanced goals".

[matt]

Documentation is now available at tracking Goals in Piwik web analytics